Census 2021 puts Chiswick at 15,273 households with a median age of 39.5. The mainly Victorian stock is mixed-tenure, which is why 43% houses and 57% flats need different handling in W4.
Private renting sits at 34% and owner-occupation at 51%; the first group books wallpaper hanging at short notice, the second plans it.
Walls are with metal stud partitions between rooms — and dot-and-dab plasterboard over blockwork — where 51% owner-occupation means the same home is booked again rather than a new tenant each year, so the fixing that matters in Chiswick is chosen on site — the usual failure here is in W4, short screws that grip only the board and slowly lever it off the dabs — which is why London Borough of Hounslow kerb rules get settled before the van is loaded.
Two streets can behave very differently in Chiswick: chiswick House, the riverside and Bedford Park's Arts and Crafts streets. The quote reflects the street the job is actually on. Chiswick is outside the Congestion Charge zone but inside ULEZ; our vehicles are compliant, so nothing is added for it.
Getting to the door matters as much as the job: conservation-area rules, A4 red route and very tight CPZ around Turnham Green. Turnham Green (District, Piccadilly) is the nearest station, and one decorator for a feature wall or single room; two for stairwells, long drops and murals that must be hung to a strict sequence.