Walk New Malden from The Korean high street on Burlington Road outwards and the mainly Edwardian pattern is obvious: 30% of the 6,674 households in KT3 live in flats, 70% in houses.
Private renting sits at 27% and owner-occupation at 67%; the first group books mattress cleaning at short notice, the second plans it.
New Malden substrates run to solid London stock brick; locally that also means some of it dry-lined during a later refurbishment — a median age of 40 in this neighbourhood shapes what gets ordered here. Nothing is drilled until the wall has been sounded, because in KT3, fixings landing in soft lime mortar joints instead of the brick body — and driveways on most streets; the high street has short loading bays is the mistake that costs a KT3 customer twice.
Anyone who knows New Malden knows the pattern near The Korean high street on Burlington Road: home to Europe's largest Korean community, with a high street to match. We plan the KT3 visit around it. New Malden is outside the Congestion Charge zone but inside ULEZ; our vehicles are compliant, so nothing is added for it.
Getting to the door matters as much as the job: driveways on most streets; the high street has short loading bays. New Malden (South Western) is the nearest station, and one technician with a portable extraction machine and air mover on a single household booking; two technicians on HMO, student accommodation and serviced-apartment rounds where six or more mattresses are cleaned in a day.